Bio

She holds a PhD in Communication Sciences from the Portuguese Catholic University (2024) and has been a Visiting Lecturer at the Faculty of Human Sciences of the Portuguese Catholic University since 2025. She is also a researcher at the CECC – Research Centre for Communication and Culture (FCH-UCP). Her research adopts a strategic and interdisciplinary approach at the intersection of organizational communication, human resource management, and organizational behavior, focusing on the symbolic, communicational, and managerial processes that shape the relationship between individuals and organizations in contexts of organizational and work transformation. In parallel with her academic and research career, she has developed a consolidated professional trajectory in Human Resource Management and currently holds the position of Senior HR Business Partner at Generali Seguros.

Opinion article

O papel (cada vez mais) estratégico dos HR Business Partners

Ana Rita Aires (with Ana Rita Aires). 2025. RH Magazine
Opinion article

Papel dos Business Partners de RH nas Organizações

Ana Rita Aires (with Ana Rita Aires). 2025. RH Magazine
Other

O papel da comunicação interna no engagement dos colaboradores perante um contexto de práticas de trabalho híbrido: o caso da Ikea Portugal

Ana Rita Aires (with Ana Rita Aires). 2024.
Other

O papel da Gestão no Clima Organizacional e na relação entre a Satisfação no Trabalho, a Comunicação Interna e o Compromisso dos colaboradores - Estudo de Caso: Liberty Seguros