André Casado


André Casado holds a BA and a Masters’ degree in Psychology (Universidade Lusófona). His area of interest is Social and Consumer Psychology.

In 2013, while completing his Masters’ degree, he founded the consultancy firm IAMIN, which has since worked to help SMEs increase their turnover above the market average, working mainly in the area of the digital personality of organizations.

He has been an invited lecturer at FCH since 2013, teaching on content marketing, digital influence and marketing and sales metrics. He occasionally takes part in research projects at the University.