The main learning outcomes are as follows:

1. Acquire knowledge and demonstrate an understanding of:

• the relationship between culture and tourism
• concepts and theories of cultural tourism
• how cultural tourism affects and is affected by stakeholders
• the relationship between cultural tourism and debates about contemporary issues

2. Demonstrate an ability to apply knowledge, collect data, extract and synthesize information, and present research findings and solutions.

3. The student will be able to analyse, propose, elaborate, understand, and apply mnagement and communication strategies within products, projects and cultural tourism activities.